Sunday, October 28, 2012

Getting A Social Media Job

Now that you're familiar with some of the jobs available in the social media realm, in this guide read some steps to take to secure that coveted job.

Getting A Social Media Job
Click on image to view in larger mode image source : Mindflash.com

Establish an online presence

There's no way around this first step: You must establish your online presence. not only will you learn about most social media job opportunities online, but you also need to prove that you are completely familiar with the space. In the end, it may be your social presence that tips off an employer of your mad skills.


Be Proficient in all social channels

Even if you prefer using a single social channel as your primary personal stream, it's important to be proficient on as many sites as you possibly can. Of course this includes the big three: Facebook, Twitter, LinkedIn. But learning the ins-and-outs of additional sites will only prove that you know your stuff.

Be creative and relevant

Everything you post online reflects your tastes, creativity, and knowledge of the business. If you want that job you have to stand out above the rest of the pack. This can be done with creativity on all fronts: your cover letter and resume, online engagement with the company, and the content you post on your blog and social streams.

Be a professional

No employer wants to see photos or discussion of your weekend bender in Islamabad. Keep your overall social profile as clean and professional as possible to increase your chances of getting the job.

Know the industry/Know the company

You must prove that you know about the industry and the company you're interested in working for. A solid understanding and passion for these two things will help you to engage better with the community and given you an authentic voice with which to speak. No one wants to consume or interact with contrived content.


Network and build relationships

Your relationships with those in the social media realm might be the most important assets you can bring into your next job in social media. Use your social presence to meet and engage with others, especially those who are influencers in the same industry.

Be familiar with the need-to-know programs

Often times those in social media will need to know how to crop photos, basic HTML, video editing and WordPress. Even basic knowledge of these skills will make you much more marketable.

Learn the Lingo

Every industry boats their own type of business-speak, so it makes sense to familiarize yourself with the words and acronyms that are unique to social media.

Help a business out Pro Bono

The best way to get experience under your belt is by getting experience under your belt. Look for opportunities to help out friends' businesses with their social presence by setting up all their accounts and regularly adding content. Putting yourself on the front line will show you what works and what doesn't.

Learn how to juggle

Social media worker should be an expert and extraordinary multitasker. Among various chatters/conversations and browser tabs, social media worker must be prepared for a constant onslaught of online activity. Don't get overwhelmed. Master shortcuts and work efficiently as possible.

Infographic courtesy Mindflash.com/the-5-minute-guide-to-getting-a-job-in-social-media

No comments:

Post a Comment